Did you know that part of the reason why I started Cynspo was due to me just being SO excited about everything? No seriously, ask my friends and family. When I find something I love, I cannot keep it a secret (and for good reasons). Before Cynspo was even born, I was pretty much a verbal blog to any of my friends that would listen. Tried a new face cream? You would know. Went to an awesome restaurant? Raving text sent. This kind of energy is still part of the reason behind Cynspo. I want you to be as excited as I am about everything (maybe not on my level, but you can get a little excited!) This is why I’ve decided to do a review of The Content Planner (so that I can stop talking my non-blogger friends’ ears off!).
Before we dive into the specifics behind The CP, you need to know a little bit about why I find it so useful. If you’re anything like me and are a busy bee who happened to be flying by the actual seat of my pants (it’s as stressful as it sounds) then you may appreciate this review a little more!
DISCLOSURE: affiliate links are used on this page. I only recommend products and services I absolutely use and love! You can read my disclosure here. If you decide to make a purchase through my links you support my blogging dreams, which I can use to help support yours and many others! Thank you for all the love and support!
First Things First
If you’re new to blogging I don’t want to scare you, or a veteran blogger looking to switch up how you plan your content then you can chuckle along with me. But I truly had no idea in the beginning what blogging entailed. I’m kind of a jump first look later kinda gal, and I was so excited to dive into blogging that I did it in one afternoon. I set up all my social medias, my Pinterest and my blog and went WOW (the initial excitement and adrenaline still buzzing).
It wasn’t until I started my research that I decided to build somewhat of a plan. I realized that exact afternoon that I would need a content strategy (pretty basic stuff once you start scratching the surface of blogging research). But oh my lanta, when I started to plan I was a hot mess.
And by being a hot mess I wasn’t just any hot mess, I was a floundering hot mess behind the scenes. My posts were (semi) up on time, my Instagram was active regularly, I was Tweeting and getting my feet wet on Facebook, but guys I was seriously burning out.
What No One Seemed To Touch On
The thing that no one really seemed to touch on (at least in what I was searching on Pinterest), or I never thought to touch on, was juggling everything. As a blogger, you wear many hats. And I’ll be frank, a content strategy and plan for your blog is an excellent way to get ahead. But, if you don’t plan your other platforms, you will be quick to notice you’re scrambling to keep up.
And this was me! I was posting on Instagram, but had no real clue of why I was posting what I was posting. I was posting to post, and with what looked nice with my feed. While that’s an OK strategy, there’s better ways of doing it than last minute throwing up a photo you found on your phone 5 minutes earlier.
Engagement is Key
The key to blogging in general is engagement. If people aren’t engaging with your content (reading, looking for it, commenting, clicking on it etc.) then no one is seeing your content. And what is the point of blogging if no one sees it? As much as you may want to create content for yourself, you are creating content for your audience.
It’s not just creating content, but also the timing of your content that matters (no one wants to read a Valentine’s Day Idea list in June). Now, with those two things in mind, I’m not going to delay this any further. Read below for my honest review of The Content Planner.
Related Post: How to Use Twitter to Boost Your Blog Traffic
A Review of The Content Planner
Founded by Kat Gaskin, The Content Planner was created specifically with bloggers and social media influencers in mind. The Content Planner is designed to allow you to plan out your content in advance, track growth, keep goals and dreams as the focus, celebrate your wins, and inspire you to capitalize on holidays and events.
What I absolutely love about The Content Planner is the ability to customize not only the month but the actual days within the month. Instead of having set months, you place the sticker of the month you start at in the top corner square, and fill in the date boxes accordingly! This was especially appealing to me as I purchased mine in march, and didn’t want to pay for 3 months of planning space I wasn’t able to use!
Clearly Labeled Sections
NThere are specific slots for monthly goals, themes, weekly goals, weekly wins etc. Having labeled spaces such as these prompts me to answer questions I may not directly come up with on my own. It’s easy to think about it all, but to actually jot it down on paper and have it organized is putting the idea to life.
Space to Write Daily Tasks
Each box on the calendar can be used to write daily tasks. This is SO helpful when it comes to organizing content. For me, this allows me to plan my Instagram and blog posts, as well as my tasks related to the two. It also allows me to plan which blog posts I’m going to update to keep them relevant! Below you can see how I fill in my squares!
Uh This feature is so helpful. I had just been keeping track of growth in a notebook, but this handy little chart makes it easy to keep track at both the beginning and end of the month, as well as whether you grew or lost followers! (I personally don’t use my Youtube channel very much so I just sub in my Twitter growth into that slot!)
How The Content Planner Inspires:
Provides Monthly Themes
The CP allows you to stay on top of upcoming holidays and special times of the year. The handy monthly theme chart in the front ables you to really take a glance at the year ahead, and what goes on not only in the month we’re in, but looking ahead into the future as well (so important if you want to stay on top of what to do next!)
List of Holidays & Marketing Dates
This is probably one of my favourite things! The CP has provided a list of holidays as well as a list of popular marketing dates (#nationalwineday is probably my fav). This is such a fun page to utilize and can easily help you capture attention on social media! Plus, who doesn’t love joining in on an old fashioned hashtag day?
Designated Spaces for Ideas, Dreams & Quotes
Sprinkled throughout The Content Planner are blank pages for you to brainstorm, dream and jot down ideas you may be having! Not to mention there are tons of inspirational quotes throughout to keep you consistently motivated and driven.
Other Things I Love About The Content Planner:
The Content Planner comes with 3 sheets of stickers to even further organize your content! You can see above how I used mine in the image of how I fill out my CP. If you’re a fan of visuals, this can aid in keeping you on track further.
It Has a Purpose
The CP is specifically for my blog and social media, plain and simple. I’m not trying to fit in my daily tasks (thats for my other daily planner). The CP is designed to keep your content in line, and help you focus on just that. It prompts you to fill in certain spaces related to planning your content so that you simply use the CP for it’s intended purpose.
As much as I love anything, there are always drawbacks. I absolutely truly love The Content Planner and had a hard time finding flaws. There are just a few things that would make me love it even more than I already do:
An Extra Note Page Added to Each Month
I quickly get carried away with jotting down notes and ideas, and would love to add them all in one place. There is a section for notes but it only takes up half a page. I would love to have more space so I could jot down ideas without fear of running out of room too early in the month.
I would love if it was more square than oblong, but this is a minor detail. I would love if it was similar to my other notebook styles so I could just throw it in my bag and go! (The good news is, it comes with a box to place it in which keeps mine looking fresh despite trucking it around!)
Despite the two very minor inconveniences, I absolutely would re-purchase The Content Planner. This planner actually makes me excited to plan, and allows me to get everything in one place. I love the endless source of inspiration this planner provides as well as the prompting provided to allow you to explore the direction your blog or social media is taking.
I swear by this planner and urge you to give it a try! The good news is if you like it and purchase it (you can right here!), you can also become an affiliate of The Content Planner (and make sure more people get their hands on this excellent tool). If you’re looking for an investment worth making, this planner truly has it all!
Tell me if you’ve tried The Content Planner or what you use to plan your content right now!